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What it is: A desert-derived formula that gently cleanses and hydrates hair and scalp—detoxifying and removing buildup without stripping the hair of its natural oils.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
- Hydrates and Strengthens
- Gently Cleanses Without Stripping
- Promotes Shine and Smoothness
- Hibiscus Flower Extract: Cleanses skin naturally and gently, helping to shed dead skin cells and stimulate hair follicles.
- Aloe Leaf Juice: Rich in vitamins A, C, and E, it helps to promote healthy and shiny hair.
- False Daisy Extract: Has antimicrobial properties to help reduce flakiness and calm an irritated scalp.
Ingredient Callouts: This product is vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: dae’s Daily Shampoo is scented with a citrus blend of essential oils, while the color is inspired by desert sunsets and is achieved with only natural colors. Every order comes with a complimentary pump.
Clean at Sephora
Clean at Sephora is formulated without a list of over 50 ingredients, including sulfates (SLS and SLES), parabens, phthalates, and more. For the full list, check out the Ingredients tab.
-Use daily or as needed.
-Massage desired amount into wet hair and scalp.
-For a thicker lather, add more water after massaging in.
-Use on its own or follow with dae Daily Conditioner (sold separately).
-Hibiscus Flower Extract: Cleanses skin naturally and gently, helping to shed dead skin cells and stimulate hair follicles.
-Aloe Leaf Juice: Rich in vitamins A, C, and E, it helps to promote healthy and shiny hair.
-False Daisy Extract: Has antimicrobial properties to help reduce flakiness and calm an irritated scalp.
Water, Sodium Lauroyl Methyl Isethionate, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Methyl Oleoyl Taurate, Betaine, Acrylates Copolymer, Citrus Aurantium Dulcis (Orange) Peel Oil Fragrance, Phenoxyethanol, Lauryl Lactyl Lactate, Silicone Quaternium-3, Trisodium Ethylenediamine Disuccinate, Guar Hydroxypropyltrimonium Chloride, Caprylyl Glycol, Chlorphenesin, Glycerin, Eclipta Prostrata Extract, Trideceth-12, Mica, Polyquaternium-7, Tetrasodium Glutamate Diacetate, Titanium Dioxide, Melia Azadirachta Leaf Extract, Moringa Oleifera Leaf Extract, Moringa Oleifera Seed Oil, Butylene Glycol, Cereus Grandiflorus (Cactus) Extract, Citrus Aurantifolia (Lime) Fruit Extract, Hibiscus Rosa-Sinensis Flower Extract, Phalaenopsis Amabilis Flower Extract, Aloe Barbadensis Leaf Juice.
Clean at Sephora products are formulated without:
Sulfates—SLS + SLES, Parabens, Formaldehydes, Formaldehyde-releasing agents, Phthalates, Mineral Oil, Retinyl Palmitate, Oxybenzone, Coal Tar, Hydroquinone, Triclosan, Triclocarban, Undisclosed synthetic fragrances (Products can be formulated with disclosed synthetic fragrances that meet the following two criteria: (1) the synthetic fragrances do not include any of the ingredients listed in numbers 1 through 12 above and (2) the synthetic fragrances are at a concentration below 1% of the total formula) The following type of acrylates: (ethyl acrylate, ethyl methacrylate, methyl methacrylate, butyl methacrylate, hydroxypropyl methacrylate, tetrahydrofurfuryl methacrylate, trimethylolpropane trimethacrylate , aluminum salts), Animal Oils/Musks/Fats, Benzophenone + Related Compounds, Butoxyethanol, Carbon Black, Lead/Lead Acetate, Methyl Cellosolve + Methoxyethanol, Methylchloroisothiazolinone & Methylisothiazolinone, Mercury + Mercury Compounds (Thimerisol), Insoluble Plastic Microbeads (This prohibited ingredient applies to products that are meant to be rinsed off ), Resorcinol, Talc (Talc that is free of any asbestos can be used in the formulation provided that Brand conducts testing to ensure that talc is free of any asbestos.), Toluene, Butylated hydroxyanisole (BHA), Butylated hydroxytoluene (BHT) that is 0.1% or more of total formula, Ethanolamines DEA/TEA/MEA/ETA, Nanoparticles as defined by the European Commission, Petrolatum and Parrafin that is not USP grade, Phenoxyethanol that is 1% or more of total formulation, Polyacrylamide & Acrylamide, The following types of Styrene (Bromostyrene, Deastyrene/acrylates/dvbcopolymer, sodium styrene/divinylbenzene copolymer , styrene oxide, styrene), 1,4 Dioxane in final formulas must comply with the thresholds as follows: (10 or < ppm for products that are meant to be rinsed off, wiped off or removed, 3ppm or < for products that are meant to remain on the skin).
About the Brand
We’re a haircare line based in sunny Arizona. Our products are made up of the many things that make our home special, including the scent of orange blossoms in the air, colors of majestic sunsets and nourishing ingredients derived from desert botanicals. We believe haircare doesn’t have to be complicated and aimed to make a line that is simple and effective. We hope that dae plays a special role in your everyday hair routine from sunrise to sunset and allows you to feel the warmth of the desert wherever you are.
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