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What it is: A two-in-one moisturizing texture shampoo that fights frizz and detoxifies, leaving hair with the perfect balance of texture and shine without over-drying.
Hair Type: Straight, Wavy, Curly, and Coily
Hair Texture: Fine, Medium, and Thick
Hair Concerns: Frizz, Volumizing, and Oiliness
Formulation: Rich Liquid
- Zeolite: Fights frizz, detoxifies hair, and builds long-lasting volume and texture.
- Kaolin Clay: A rich, mineral clay derived from sedimentary rocks; has extraordinary oil-absorbing abilities to thoroughly cleanse dirt and absorb excess oil and impurities.
- Rice Starches: Provide exceptional oil absorbing properties to absorb dirt, oils, and add volume and texture to hair.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also cruelty-free and gluten-free.
What Else You Need to Know: Sexture Beach Look Shampoo delivers the perfect base to clean hair and achieve a sexy, textured look—no conditioner needed. Kaolin clay absorbs excess oil, while zeolite fights frizz and detoxifies without over-drying. Result is long-lasting grit and beachy texture.
Clinical Results: Sea buckthorn berry (also known as obliphica) is included in all of Amika’s haircare and styling products. It contains over 190 biologically active compounds, including vitamin C (15 times more than an orange), vitamin A (three times more than a carrot), and vitamin E. It also has high concentrations of the rare omega-7, making up 40 percent of the berry. Typically only found in fish oil, omega-7 keeps free radicals at bay and promotes the production of collagen, a key building block for skin, hair, and nails.
Sea buckthorn has been thoroughly researched in over 130 modern scientific studies that have found that this berry promotes health. Women throughout the ages have used the obliphica berry to protect themselves against the ravages of the sun and the elements. Founded on tradition and now based on extensive scientific research, sea buckthorn is one of the biggest functional whole food rediscoveries of the 21st century.
-Leave on one to two minutes.
-No conditioner needed.
-Perfect for air-dry styling.
-Avoid contact with eyes.
Water, Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Isethionate, Phenoxyethanol, Glycerin, Cocamidopropyl Betaine, Cocamide MIPA, Kaolin (Green Clay), Acrylates/Beheneth-25 Methacrylate Copolymer, Zeolite, Butyrospermum Parkii (Shea) Butter, Coconut Acid, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Seed Oil, Dimethylimidazolidinone Rice Starch, Oryza Sativa (Rice/Riz) Starch, Glycol Distearate, Quercetin, Polyquaternium-10, Potassium Sorbate, Sodium Isethionate, Citric Acid, Cocamidopropyl Dimethylamine, Isopropanol Amine, Dimethylaminopropylamine, Sodium Benzoate, Sodium Chloride, Fragrance.
About the Brand
amika was born in Brooklyn in 2007 as the wild child of creativity and craft. Inspired by the exuberant energy of the city, the company deemed the backstage of fashion weeks and editorial shoots as its research and development center. It sought to create a line loved by professionals and clients alike; one that delivers of-the-moment trends and looks as good as it performs.
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