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What it is: A smoothing shampoo that works to both cleanse and calm unruly hair.
Hair Type: Wavy, Curly, and Coily
Hair Texture: Medium, Thick
Key Benefits: Defrizzes, Hydrates, and Smooths
Formulation: Rich Liquid
- Pink Pomelo: A nutrient-rich citrus fruit full of vitamin A, C, and B1 and zinc that gives hair a shot of vitality.
- Phospholipids: Help fight frizz and protect against humidity.
- Gotu Kola: A multitasking Indian herb that promotes strength, smoothness, and luster.
Ingredient Callouts: Free of sulfates SLS and SLES, parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, triclosan, and triclocarban, and contains less than one percent of synthetic fragrances. This product is also vegan, cruelty-free, and gluten-free, and comes in recyclable packaging.
What Else You Need to Know: Formulated with a first-of-its-kind Alpha Keratin 60ku® protein, Virtue Smooth Shampoo acts as a powerful in-shower, daily smoothing treatment for hair. It re-paves rough cuticles and reduces friction between each strand, tackling frizz at the source. It features a restorative blend of herbs, fruits, and citrus, incorporating soothing lavender and fresh mint essential oils.
Clinical Results: In a consumer perception study of 45 women who used Smooth Shampoo and Conditioner for 2 weeks, after 10 uses:
- 97% of women said their hair looked smoother
- 97% of women said their hair looked healthier
- 80% of women felt their hair looked smoother and more hydrated
-Work a quarter-size amount of shampoo into a lather between palms.
-Apply to wet hair and massage into scalp, starting at the nape of the neck, and work the lather through ends.
-Pink Pomelo: A nutrient-rich citrus fruit full of vitamin A, C, and B1 and zinc that gives hair a shot of vitality.
-Phospholipids: Help fight frizz and protect against humidity.
-Gotu Kola: A multitasking Indian herb that promotes strength, smoothness, and luster.
About the Brand
Big Apple Buddy is a shopping service based in New York. We're here to help you buy products from the USA that you can't get in your own country. Our service will help you source items from the USA and ship them to your international address. We've partnered with FedEx to offer fast and reliable shipping to over 100 countries worldwide. Some of the countries we ship to can be found below.
Phillis and her team were so prompt (email replies within hours) professional, and most importantly I received exactly what I ordered, exactly when they said I would.....with a personalized note inside my package from Phillis. LOVELY TOUCH!View
Big Apple Buddy is a professional company and doing business with them is an absolute pleasure. I tried it from South Africa and thanks to Phillis Chan and her team, I enjoyed the purchasing process just as much as the product I purchased.View
Thank you so much to Big Apple Buddy for the super great purchasing experience! Phillis was very prompt and helpful, updating me via emails all the way from quote to delivery to Singapore. It's like having a personal friend in the US!View
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